Design Mobile Apps Based on Business Strategy
“Every mobile application is made a success through its functionality, code and calculations, regardless of how it looks and works”, this sounds like an absolute fluke.
After all, today when we talk about mobile applications there is an immense need for an exceptional UI and UX as much as a perfect backend code. In fact, UI/UX and visuals are the reason why some mobile applications become an instant hit in the market and some are never downloaded in the first place.
“Good design is like a refrigerator—when it works, no one notices, but when it doesn’t, it sure stinks.” –Irene Au, Damian Jolley, UI Designer
Being a part of the mobile app development industry we realise that as a matter of fact, mobile app stores provide the space for displaying screenshots and videos of your applications so the users can have a first look at the amazing graphics of your mobile application and be tempted into downloading it. Nobody is playing the basic snake game or working on a grayscale rudimentary calculator anymore.
- Design mobile app that directly connects your audience.
- Beautiful and modern design that makes difference.
- Boost your sales with strategically designed marketing materials.
So, what makes your mobile application visually and functionally appealing is the UI and UX of the application.
These Acronyms uphold the performance of your Mobile application but what do they actually mean? UI is the User interface and UX stands for User Experience. For the fundamentals of it, the app UX design process steps are more concerned with user retention which is experience based and more subjective whereas, the UI design development process is consists of the visuals and graphics of an app. UI is a sub-part of UX in a Venn.
Although the UI/UX design is an art, the mobile app design process of creating the graphics of an application is more systematic and technical than Art. We, at Appinventiv, follow a series of steps for the app design process. This entire process of designing the Mobile application’s interface can be broken down into 3 major phases:
- UX Design/Wireframing
- Visual Design